Eco-innovation strategies

Prowadzący zajęcia: prof. dr hab. Ewa Siedlecka, dr Aleksandra Bielicka-Giełdoń;

Formy i semestr zajęć: auditorium classes - 15 h, semester 6 (summer)

Eco-innovations as the introduction of any new or significantly improved product (good or service), process, organisational change or marketing solution that reduces the use of natural resources (including materials, energy, water and land) and decreases the release of harmful substances across the whole life-cycle. Discussing and proposing solutions concerning various types of eco-innovation: technological, social, organisational, institutional and marketing. Identifying the benefits of implementing eco-innovations in industry, rural and urban areas, and people's everyday lives.